Mini World

Pepsi

Credits

Client: Pepsi Mini

Agency: Motive

Art Director/Designer: Daniel Patu

3D Designer: Daniel Patu

Motion Designer: Siovean Lehner

Copywriter: Alexandra Brusovanik, Will Patterson

Creative Director: Liz Case

Project

For the Pepsi Mini campaign, the client wanted a fresh idea that evoked the small joys of life. The format is just the right size to celebrate the day’s small victories, and indulge in a little treat.

We capitalized on the idea that small moments can be fun, impactful and enjoyable. We chose to illustrate that Pepsi Mini is the perfect companion to life’s small pleasures with a campaign that is simultaneously minimalist and high-spirited.